OUR PHILOSOPHY

GUIPUREAN IS FOR THE STRONG YET FEMININE WOMAN WHO IS DISCERNING, CAPTIVATING AND DETERMINED.

The Guipurean ethos is that every bride is a unique, captivating and alluring individual. We pride ourselves on creating a gown that will ensure you look and feel spectacular on your special day.

Guipurean reworks traditional bridal wear with an artisanal approach to offer you styles that break free from the preconceived idea of what a bridal gown should be. We detour from the stereotypical to focus on originality, while maintaining the DNA of what makes a dress bridal.

By wearing a Guipurean gown on your special day, you will feel distinctive and beautiful, and, be long remembered as a spectacle of refined elegance.

OUR NAME

Guipurean

(pronounced gip-pure-ian)

derived from the lace ‘ guipure’

Intricate in design, it has its origins in history as a luxury textile.
The word guipure is derived from ‘guiper’ in Old French meaning to cover with silk, a luxury fibre that features prominently in Guipurean creations.

OUR LOGO

The Guipurean logo is a modern emblem that resonates with ancient mystery and enchantment. The intricate line work and stylised flower was created to convey a sense of grandeur, longevity and desire through the abstract representation of the Lotus, an ancient symbol for the Egyptians of beauty and renewal and the Butterfly, featured extensively in Greek mythology.

OUR STUDIO

All Guipurean gowns are designed and created in our Alexandria studio surrounded by local Sydney fashion designers and creatives.

Our specialist team is dedicated to our craft and we take pride in creating works of art, worthy of the most discerning clients.

We affiliate with some of the best in the industry around the world for the development and creation of all our custom embroideries and specialised textiles.

We offer an intimate showroom and fitting space where you can view and try on our gowns, or discuss with us your ideas and vision. Our work room is located upstairs, ensuring your gown is reviewed and checked during construction, having a watchful eye over them from concept to completion by the designer.

OUR DESIGNER

Sydney based creative designer, Cassandra Pondekas, is the founder of Guipurean. She has been designing and creating wedding dresses and special gowns for more than a decade.

Graduating in Fashion & Textile Design in 2008 after completing a BA major Art History, Cassandra was selected to represent Australia in 2007 at the 15TH Hempel International designer awards in China.

As a qualified designer, Cassandra started working as a hand beader in the bridal industry while simultaneously creating unique one-off gowns for private orders and sample pieces.This was the beginning of her fascination and passion for high quality textiles, custom embroideries and bespoke finishes.

Under her own label, Cassandra now designs and creates gowns for bridal and special occasions that feature her signature elements of custom embroideries, appliqué and unique fabrications.

Cassandra’s unique combination of style, originality and eye for detail are the driving forcesbehind her creativity and dedication to her label.